Fantastic Voyage

Everyone board the mini-sub! Lora has a bacterium that is invading the lower lobe of her right lung. We must go now! We must destroy this bacterium before it makes her sick! We cannot let that happen her Lora. As of right now, we are entering the right femoral vein, close to the groin. The right femoral vein is parallel with the femoral artery through the upper thigh and pelvic region. It is one of the larger veins in the body. The femoral vein returns blood into the leg to the heart through the iliac vein. The right femoral vein comes from the abdomen. This vein collects blood from many veins in the body such as the hepatic, lumbar, gonadal, renal, and phrenic. We then go through the inguinal ligament. The inguinal ligament protects the tissue movement between the trunk and the lower extremities (Sajmay, 2013). It then continues as the right external iliac which comes together to the inferior vena cava, also known as the posterior vena cava. It is a vein that carries deoxygenated blood from the lower body to the heart. From there, the inferior vena cava leads to the right atrium of the heart. The right atrium is only one of the four hollow chambers of the heart. It receives blood from the superior vena cava and the inferior vena cava. The blood that comes through these veins is low in oxygen (â€Å"Right Atrium†, n. d. ). After passing through the right atrium, we pass through the right atrioventricular (AV) valve, also called the tricuspid valve, and then we shall go through the right ventricle, lower right-hand chamber of the heart that pumps blood from the right atrium into the pulmonary arteries then to the lungs, to the pulmonary valve, or the pulmonary semilunar valve. The valves of the pulmonary semilunar valve opens when the right ventricle contracts. When the muscles relax, blood goes to the pulmonary trunk which then the valve closes to prevent the blood from returning to the right ventricle (â€Å"Right Atrium†, n. d. ). Before we go through the pulmonary semilunar valve, the wall right here is the interventricular septum. It separates the lower chambers, or the ventricles, of the heart. After that, we will go through the pulmonary trunk to get to the right pulmonary artery which sends blood from the heart to the lungs. The right pulmonary artery carries de-oxygenated blood to the right lung, into all 3 of the lobes. The pulmonary trunk divides into the right and left pulmonary arteries. The right pulmonary artery curves to the right, behind the aorta, and divides into two branches at the root of the right lung (Mosby, 2009). Now that we are in the right lung, we must go to the lower lobe. In the right lung, there are three lobes, the superior, middle, and inferior. It is divided into three lobes by two interlobular fissures, transverse fissure and oblique fissure (Taylor, n. d. ). The superior and middle lobe are separated by a transverse fissure and the middle and inferior lobe are separated by an oblique fissure (â€Å"Structure of the Lungs†, n. d. ). The left lung and right lung are not the same though. As you see, the right lung has only three lobes, as the left lung has two. They are different in size as the left lung is smaller than the right. The reasoning for this is because your hearts sets in between the lungs so the heart uses some of the space that your left lung is (Taylor, n. d. ). The function of the lungs is pulmonary ventilation, or breathing. Air is inhaled through your nostrils which pass through your trachea and enters the bronchi. Bronchi are two tubes that carry air to the lungs. Bronchioles are smaller branches of bronchi that split off (â€Å"Structure of the Lungs†, n. . ). Bronchioles divide into even smaller structures to form respiratory bronchioles which lead to the alveolar ducts. Then there are air sacs called alveoli. They are the basic functional units of lungs and have simple squamous epithelial cells. Alveoli cover about 60-70m. Oxygen is exchanged for carbon dioxide from the bloodstream by microscopic structures of the lungs called alveoli. Pl eura protects the lungs with a fluid cushioning system (â€Å"Structure of the Lungs†, n. d. ). Pleura are a membrane that lines the lung and the wall of the chest cavity. The fluid serves as a lubricant to allow for a smooth movement of the lungs within the chest cavity (Fayed, 2010). Pleura are a place for the development of mesothelioma (Fayed, 2010). Your body fights bacteria by using our immune system. Everyone has an immune system, whether it is a high or low immune system. There are two types of immunity, nonspecific and specific. Nonspecific immunity allows protection against a variety of things rather than protection from certain kinds of bad or invading cells or chemicals (Thibodeau & Patton, n. d. ). There are many types of nonspecific immune defenses in your body. Skin and mucous membranes are nonspecific mechanical barriers that do not allow bacteria and other substances into the body. Tears and mucus are also nonspecific immunity (Thibodeau & Patton, n. d. ). Phagocytosis of bacteria by white blood cells, or WBCs, is a nonspecific form of immunity. Changes in heat, redness, pain and swelling help phagocytic WBCs get to the area of the infection and enter the affected tissue. Specific immunity protects against certain types of invading bacteria or other toxic materials that enter the body or affect the body in a harmful way. The respiratory system filters, warms and humidifies the air we breathe which keeps some bacteria out of our bodies so it does not make us sick or ill. When the germs of pneumonia reach the lungs, the alveoli inflame and fill up with fluid and pus. When someone has pneumonia, oxygen has trouble reaching your blood. When only a little bit of oxygen gets in your blood, body cells do not work correctly. Lobar pneumonia affects a lobe of the lung. It can affect one or both, the right or left. Bronchial pneumonia or bronchopneumonia affects parts of both lungs (â€Å"Understanding Pneumonia†, n. d. ). When toxins enter blood, they mess up your body’s homeostasis. The body notices then gets rid of the toxins by using the urinary system. To get rid of it, the person urinates and the toxins and other nasty things in the blood come out which restores homeostasis to the normal body functions. Now take that infection. How does that penicillin work for you? It is gone and it will not be coming back. If it does, it will not be as bad if it were to infect her. Thank you everyone for helping me save Lora from getting sick. Hope you enjoyed the voyage. I sure did. I hope you learned something from this and enjoyed the experience.References (2010), Structure of the Lungs. Tutor Vista. Retrieved June 11, 2013, From http://www.tutorvista.com/biology/structure-of-the-lungs (2013, 01). Path. StudyMode.com. Retrieved 01, 2013, from http://www.studymode.com/essays/Path-1388273.html (2013, 04). Fantasy Voyage from Femoral Vein to Right Lobe of the Lung. StudyMode.com. Retrieved 04, 2013, from http://www.studymode.com/essays/Fantasy-Voyage-From-Femoral-Vein-To-1608177.html (n.d.). Homeostasis Examples. Your Dictionary Examples. Retrieved June 11, 2013, From http://examples.yourdictionary.com/homeostasis-examples.html (n.d.). Interventricular System. Inner Body. Retrieved June 11, 2013, From http://www.innerbody.com/image_card02/card58-new.html (n.d.). Understanding Pneumonia. American Lung Association. Retrieved June 11, 2013, From http://www.lung.org/lung-disease/pneumonia/understanding-pneumonia.html Fayed, L. (November 9, 2010), Pleura. About.com. Retrieved June 11, 2013, From http://cancer.about.com/od/cancerglossary/g/pleura.htm Myers, T. (2009) Mosby’s Medical Dictionary, 8th Edition. Elsevier. Sajmay (April 2013), Study Mode. Retrieved June 11, 2013, From http://www.studymode.com/essays/Fantasy-Voyage-From-Femoral-Vein-To-1608177.html Taylor, R. (n.d.), Why Does the Right Lung Have 3 Lobes and the Left 2?. Ehow.com. Retrieved June 11, 2013, From http://www. ehow.com/how-does_5246353_right-lung-lobes-left-2_.html Thibodeau, G. A./ Patton K. (2008) Structure & Function of the Body. Elsevier. Vallumsetla, N. (Nov. 25, 2010), Ask Doctor Free. Retrieved June 11, 2013, From http://www.askdoctorforfree.com/Can-you-describe-how-to-trace-a-path-from-the-right-femoral-vein-to-the-lowerlob-130262

MBA Marketing - Report 3 Essay Example | Topics and Well Written Essays - 3000 words

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Media Event Assignment Example | Topics and Well Written Essays - 250 words

Media Event - Assignment Example Her main objective is to find them suitable jobs or protective environment after graduation. This is to prevent them from landing in the streets. The director of this movie, Samantha Buck, demonstrates sensitivity in a dramatic way to those students with special needs as the camera keys rove in on Mimo’s reactions. Ms. Mimo is the star and a protagonist with a bright face that does not hide anything as she focuses on the audience’s emotions. The camera lingers on the students who have grown with frustrating experiences longer than comfort. The â€Å"Best Kept Secret† film is exemplary in the sense that, it never seeks to hide any truth from the framework of the narrative. This section will explore two Special Education Laws websites, and two special education court previous cases. The first website is wrightslaw.com (http://www.wrightslaw.com/caselaw.htm). This website explores various cases from the U.S Supreme Court, Courts of Appeals, District Courts, and Noteworthy Cases. The first case mentioned in this website is the case of U.S Department of Justice Verses Day Care Centre in Oklahoma. The case was filed with the U.S Department of Justice. The statement of the case alleged that, the Camelot denied the person the right to participate in field trips, hence violating the Americans with Disabilities Act. The case was settled on the November 27th, 2013, the child in question, with Down Syndrome and toileting issues. The court ruled that, Camelot shall not discriminate any child on the grounds of disability. This includes full participation and enjoyment of goods, services, privileges, advantages and accommodation. The second website is the special education advisor.com (http://www.specialeducationadvisor.com/special-education-laws/brief-history-of-special-education-court-cases/). The case was heard by the Supreme Court. The case was between the Board of Education of Hendrick Hudson Central School

Analyst Report on Bridgestone Tyres Essay Example | Topics and Well Written Essays - 1500 words

Analyst Report on Bridgestone Tyres - Essay Example The net income Bridgestone Corp performed extraordinarily In Europe where sales increased by 17% followed by Americans where sales increased by 1%. However, the net sales in Japan remain unchanged compared to 2011. The total assets of the company increased by 14% to 3,038.3 billion in 2012; this increase in the assets by financed by a 12% increase in the total liabilities and 3% increased in the total equity. The company returns showed a strong growth as well. The return on stockholders’ equity increased by 4.6 percentage points to 13.7% and return on assets increased by 2.2 percentage points to 6.0% in 2012. The company promises significant returns as well as strong value addition in future. Company Profile Ticker symbol: 5108.T Mission Statement: Serving Society with Superior Quality Corporate headquarters: Tokyo, Japan Date of Incorporation: March 1st, 1931 Public Auditor: Deloitte Touche Tohmatsu Limited Name of CEO: Masaaki Tsuya Name of CFO: Koki Takahashi Stock classifi cations: Common Stock Authorized: 1,450,000,000 shares Issued: 813,102,321 shares Exchange: Tokyo Stock Exchange Dividends: 21.9 billion Industry Profile Market Sector The company belongs to the Consumer Discretionary Sector. It is a sector of the economy that comprises businesses that sell non-essential products or services. Leaders Toyota Motor Corp Comcast Corp Amazon.com Inc Industry The company belongs to the Auto Components Industry. The industry comprise companies that supply low value to high value component to auto makers around the world. Stock Comparison with Competitors Bridgestone Corporation’s stock has shown a remarkable growth since January 2012 as compared to Pirelli’s and Goodyear’s stock as shown in the figure. The graph notes some of the major events – dividends, earnings and news. The news article states that the company has invested billions of yen into the research and development to produce tyres with maximized durability and value . The company, currently, has invested millions of yen into a new North American desert plant to extract a new form of natural rubber for tyre manufacturing. This stresses that the company continues to strive hard fpr excellence. The graph shows that company has continued to announce dividends and interim dividends at year ends and half year ends respectively. This has strengthened the belief of the investors in the stock value. Likewise, the company announced promising earnings which has allowed the company to maintain number one position in the global tyre market. Both the dividends and earnings have an impact on the stock price – in this case, the company’s stock price has risen par the competitors’ value after continuously posting strong earninsg and dividends. Market Capitalization Company Market Capitalization Bridgestone Corp 20.24B Goodyear 3.9B Continental 27B Michelin 14.4B Market capitalization is basically the market value of the company’s out standing shares. It determines the size of the company which allows for conclusion on asset allocation and risk factor. The analysis shows Bridgestone Corp has the largest capitalization compared to its three giant competitors – Goodyear, Continental AG and Michelin. With the capitalization of â‚ ¬20.24 billion, it falls in the ‘large cap’ pool of companies with a strong asset allocation and less risk. Global Presence Bridgestone Corpo

Addictions Theory- Theoretical Conceptualization Essay

Addictions Theory- Theoretical Conceptualization - Essay Example Many theories have been developed to explain why people become addicted. Key among them is the disease theory of drug addiction. As aforementioned in the abstract, the key reason why people become addicted is related to the personal choices one makes. It is not by any means as a result of any kind of disease. It is worth noting that in a real disease, there are parts of the body which are usually in a state of physiological dysfunction, and this then causes symptoms which are not desirable. For instance, when it comes to cancer, the mutated cells would be the proof of a physiological abnormality. Looking at diabetes, low insulin production or failure of cells to use the insulin in the right way can be pointed as the physiological malfunctioning that is behind the harmful symptoms. If one has either or both of the aforementioned diseases, one cannot decide to make a choice of stopping the symptoms or opt to end the physiological malfunctioning which generates the symptoms. Such patients can only opt to end the physiological malfunctioning in the body through taking medicine, and in the diabetes case, treatment measures indirectly stops the symptoms. In addiction, there is no existence of physiological dysfunction of the body. The best physical proof fronted by proponents of the disease theory falls completely off the representing measure of a physiological malfunction. This is the widely touted brain scan. The National Institution of Addiction and Drug Abuse (NIDA) is the organization behind fronting the brain cells. NIDA defines addiction as a chronic brain disease which includes compulsive drug use and seeking, inspite of the obvious harmful consequences (NIH Medicine Plus, 2007). That it is regarded as a brain disease since drugs normally alter the brain structure and the way it operates. Such changes to the brain can last for a long time and often lead to the damaging behaviors observed in those people who abuse drugs. NIDA gives an outright

Demerits of Advertising Essay Example for Free

Demerits of Advertising Essay Advertising is a form of communication used to encourage or persuade an audience (viewers, readers or listeners) to continue or take some new action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as websites and text messagesModern advertising developed with the rise of mass production in the late 19th and early 20th centuries. Type Demerits1 Demerits of Advertising (Objections) Various objections against it may be listed as follows: 1. Economic Objections a) Advertising is not productive. It is true that it does not produce any tangible goods. It is said to involve wasteful expenditure. b) It forces people to desire and buy goods, which, in fact, are not within their means.  c) It increases the cost of goods. Advertising charges are included in the price, which the consumer has to pay. d) Advertising results in monopoly. The consumer becomes a slave to a particular brand. 2. Social Objections a) Most of the advertisements contain tall claims and the consumers do not enjoy the benefits advertisement in full. They are shortlived only. b) The press is influenced by the advertisers because they provide major revenue for the existence of newspapers. 3. Ethical Objections a) Advertising appeals make people to use such articles, which may affect their health. For example alcoholic drinks and cigarettes. b) People with less purchasing power cannot afford to buy articles even though advertisements create a strong need in them. Thus a section of society remains discontented. Whatever may be said against advertising, it is increasingly used almost in every branch of business to promote sales. It is not merely a means of sales promotion but today it has become a science equivalent to any other social science. Type Demerits 2 These are the disadvantages of advertising: Increases the cost: It increases the cost of goods. The cost of the advertisement is included in the price and is ultimately borne by the customers. Misleads the public: It misleads the public by giving false statements about the product. (It may be true in some cases but majority of advertisers know the value of honest statements.) Creates a dissatisfaction: It creates tastes and desires for some people whose income may not allow them to buy. Such people feel dissatisfied. Creates a monopoly: It increases monopolistic trend. Due to advertisement some manufacturers create monopoly in industry and thus reduce healthy competition. It becomes difficult for new firms to enter the field. Creates the confusion: It creates the possibility of wrong purchases. Being impressed by the advertisement, in some cases, a person is not able to purchase the commodity, which he actually wants to purchase. Encourages luxury: This encourages luxury. Mostly the commodities related to comforts and luxuries are advertised, for example, cigarettes, cosmetic goods and etc. due to advertisement of cigarettes several persons start smoking cigarettes, which becomes habit. Reduces cleanliness: It reduces cleanliness. Large number of posters and writings on the walls are used for advertisement. This makes the roads and the walls of the houses look dirty. Thus, it reduces the natural beauty. Causes wastage: It is a cause of wastage of natural resources. As a results of advertisement, style and fashion change quickly. It makes the goods out of fashion.